Business & Tech
Former Brigham's Locations to Start Serving Sugar Maple Creamery Ice Cream
At least two former Brigham's locations will begin serving ice cream from the Wilmington creamery.
By John Waller
In June, news broke that the four remaining Brigham’s-named restaurants, which are run as independently-owned franchises, would be forced to change their names, as Brigham’s ice cream would no longer be selling the three-gallon tubs.
Along with a name change, at least two of the former Brigham's locations will begin serving ice cream from Sugar Maple Creamery in Wilmington, according a report from Boston.com.The Arlington Heights Brigham’s ownership team is considering changing the ice cream parlor’s name to “Dighams,” owner John Mercer recently told Boston.com.
With the last ice-cream delivery set for later this month, the Arlington and Quincy locations are the only ones left with the Brigham’s name, according to Boston.com.
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Both will begin serving ice cream from Sugar Maple Creamery in Wilmington, according to the report.
“It compares, but it will never replace,” Mercer told Boston.com about the new brand. “Dedicated Brigham’s customers will like it, they’ll be OK with it, but it’s not Brigham’s.”
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